Transform your organization

Address your challenges and rethink your products, services, and business models by leveraging tools and mastering an innovation methodology.

The goal: actively participate in the transformation of your organization.

  • Self-paced or in-house program

  • Expertise in innovation tools and methods

  • Tailored to your context

Improve your business resilience

Adapt to the challenges of the 21st century

Master Circular Design

A program created by Justine Laurent, Brieuc Saffré & Fabrice Sorin
Co-founder of Circulab, Managing Director and Circulab Academy Manager

Your organization has clearly identified the need for a 180-degree shift towards circular and regenerative practices, and the motivation is clear.

However, you note serious challenges in generating truly circular and regenerative proposals, and most of the time, projects do not progress beyond the stage of a beautiful PowerPoint presentation.

You perceive that one of the main reasons for this lack of results is the fact that your organization still thinks with the reflexes of the past while seeking to build the business of tomorrow's world.

You are aware that profound changes are necessary if your organization wants to be resilient and continue to thrive in a constantly changing world.

Initiate your 180-degree reset by adapting your organization to today's challenges through our comprehensive training program, 'Master Circular Design'.

About the program

Master the concepts and methodological tools we use, with clients such as Orange to promote smartphone repair or Lancôme for merchandising reuse. Achieve this through interactive workshops by mastering circular design!

Based on a real challenge within your organization, we will navigate from the analysis of the current value chain to the creation of circular business models.

To sump up, your collaborators will learn to view the world from a new perspective, enabling them to approach any socio-economic issues in a circular and resilient manner, providing clear and actionable solutions.

Program´s contents

Create new products and services

Understand systems thinking

This first module will enable you to integrate the concept of systems thinking into your organization while acquiring a system mapping methodology.

In other words, you will :

  • Learn to map a system before launching your project
  • Enhance your understanding of systems
  • Discover the best levers to rethink your system

This second part will allow you to review your value chain by assessing your dependence on ecosystems to enhance your resilience.

Among other things, you will

  • Identify the best circular and regenerative opportunities
  • Analyze the resilience of your value chain
  • Anticipate threats and systemic risks in your value chain
Analyze a value chain
Facilitate cooperation between stakeholders

In this new module, you will have the opportunity to identify your key stakeholders to create maximum shared value.

In other words, you will:

  • Analyze your main stakeholders
  • Facilitate cooperation among all actors
  • Enable the creation of shared value among your stakeholders

The objective of this final part is to provide you with all the necessary keys for the development of your new circular, resilient, and sustainable business models.

Among other things, you will:

  • Study a business model with a holistic approach
  • Quickly recognize the impacts of your business model
  • Optimize resources and create new revenue streams
design regenerative business models


Edge environment - Senior sustainability consultant

« It was a great collaborative learning experience where we explored and tested the concepts of systems thinking, value chains, circular stakeholder cooperation, and designing regenerative business models. I would definitely recommend to anyone in this space looking to learn about the endless possibilities of a CE from one of the international leaders in this space»


Inficon - Sustainability director

"The course provides a practical approach to designing/redesigning products using system science and the principles of circular»


Orange - Experience designer

"A very clear, well-structured course that clarifies a number of concepts we've already studied elsewhere and gives us effective tools to support the necessary internal change"


KUKA AG - Manager

"It's a dense programme that really gives you a better grasp of Circulab's tools, with hands-on practice using a concrete case study"


Meet the trainers

Brieuc Saffre circulab

Co-founder of Circulab and Agripolis, Brieuc Saffré specializes in circular economy, resilience, and innovation. Since 2012, he has closely collaborated on designing new business models with large and small companies in France and internationally.

Brieuc is also a lecturer in numerous prestigious schools and the author of several books, including 'Activating the Circular Economy'



fabrice sorin

Fabrice Sorin has worked for many years in multinational companies within commercial, purchasing, operations, and management departments.

After obtaining an MBA in circular economy from the University of Bradford in 2019, he joined the Circulab Academy, where he designs and conducts training on circular economy topics.



Justine Laurent circulab

"An expert in innovation and transformation, Justine Laurent holds a degree in International Management and Innovation obtained in Chile and Spain.

She has also been involved in the co-development of the Circulab method and applies it daily to clients such as the City of Paris or the Vélodrome stadium in Marseille.




Self-paced or in-house format

We adapt our contents to your context

We tailor the program to your specific needs. Choose a project, define the scope and deliverables, and we adjust the content and exercises based on your industry, project, and context.

Master of Circular Design Program

This training is the key to enable you to adapt and transform your organization through a concrete and recognized methodology and tools.

  • Apply Circulab tools to a real 21st-century challenge

  • Learn at your own pace with this self-paced program 

  • Apply systems thinking to your projects and stakeholders

  • Access to Circulab Guides to transform your business models

  • Access to our online learning platform at any moment for 365 days.

  • Self-paced program: 45 hours of training, with a minimum of 6 hours per week over 8 weeks (videos + exercises)

  • Self-paced program: 1 weekly 30 minutes Q&A session with the trainer on Zoom

  • Access online training, resources, and the dedicated forum for 1 year

  • Available also in French 

  • This course is accessible in a cohort format with a minimum of 5 participants. Let us know if you are interested.

1500 euros per person

275 people trained since 2021 - Average satisfaction score: 4.23/5. 01/07/2023

Any questions?

For all our customer projects (Stade Vélodrome in Marseille, single-use plastic-free Paris; Labeyrie Fine Foods) we use the Circulab method and tools.

Find out here how we designed a plant-based offer for Labeyrie Fine Foods.

For in-company training, we adapt the content and exercises to your context, project, issues and sector.

For example, we have trained Orange teams to integrate sustainability and resilience issues into their design methods.

Find out more about Orange's training programme here.

During the "Mastering Circular Design" course, you will be able to access all the content at your own pace by following the stages of the programme. 

You will have to do your exercises autonomously, and you will also have access to the secure forum on the educational platform to exchange ideas with the trainer.

Video-conference Q&A sessions with the trainer are also planned to support you throughout the training process.

Last update 13/02/2024

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